/Widths 97 0 R 98 0 obj %���� /ItalicAngle 0 /FontWeight 400 /CapHeight 693 /LastChar 180 /Descent -216 >> Retail management includes all the steps required to bring the customers into the store and fulfill their buying needs.Shopping should be a pleasurable experience for customers. Introduction to inventory management. x���mo�0��G�w��x? BigCommerce’s Omnichannel Retail Report found that: 80% of respondents ranked shipping cost and speed to be “extremely influential” in where they shopped. 8.1 Introduction 8/1 8.2 Retail Selling and Product Classification 8/2 8.3 Retail Selling and Types of Buying Decision 8/3 8.4 Retail Selling and Shopping Motives 8/4 8.5 Retail Selling and the Buying Process 8/5 8.6 Retail Sales Roles 8/6 8.7 The Retail Sales Process 8/7 8.8 Retail … >> << endobj Figures (1) Abstract and Figures. The last section (part6) on `cases` is devoted to the study of 12 real Indian retail firms. 97 0 obj INTRODUCTION TO RETAILING 2. /Ascent 891 Meaning the need for effective warehouse management is more important than ever. ?HU%��1ڕL{Q�ki�i-]�iڷ�9)HXI!v�����G�}��nfW998H�y>��:�&i�x�L�?���lv{�0����ח. /FontDescriptor 96 0 R /FirstChar 32 Bringing about operational efficiency at this … /Type /FontDescriptor cover `14chapters` related to the different and important facts of retail management. CONTENTS Unit 1: Introduction to Retail 1 Unit 2: Retail in India 19 Unit 3: Theories of Retail Development and Business Models in Retail 34 Unit 4: Understanding the Retail Consumer 57 Unit 5: Retail Strategy 71 Unit 6: Store Site Selection 91 Unit 7: Merchandise Management 112 Unit 8: Human Resource Management in Retail 142 Unit 9: Store Operations and Profitability 159 %PDF-1.7 %���� /Name /F2 And, retail management is kept in practice to make shopping a pleasurable experience. /FontName /Times#20New#20Roman 93 0 obj /Flags 32 /Type /FontDescriptor %PDF-1.5 /Descent -216 /BM /Normal /Type /Font /Filter /FlateDecode /StemV 42 /Encoding /WinAnsiEncoding endstream endobj startxref /BaseFont /Times#20New#20Roman,Bold process of bringing people together on a common platform and make them work as a single unit to achieve the goals and objectives of an organization ��J8���r[p]�n�]Jp�Σ,jM 90 0 obj The key take away would be understanding how a retail business works; the core issues and challenges involved; the key terms and terminologies associated and an appreciation of Indian retail … Retail management is the various processes of helping the customers to procure the desired merchandise. /AvgWidth 401 Retail management makes shopping a pleasurable experience and ensures the customers leave the store with a smile. /Type /ExtGState /XHeight 250 Retail Management i About the Tutorial Retail Management is an activity of selling products or services to their end-users. h�bbd```b``� "ςH�T"��@$W!�����`�Lj�I50"ٛA��~i� 6GH2��$�O������xl#a���*����x�)@� A� D�0s3@�T�X��@(�Ѡ� mfH�b� Download file PDF Read file. /FontName /Times#20New#20Roman,Bold /Subtype /TrueType endobj /CA 1 >> The retail management scope is to ensure that all retail activities are managed in the right way. endobj >> Management System. ���;�dd��Ws\c�;dp�C��7�k���g3'9np�ѐ��1C��4��U���X�=}������g�Ud�ݫ�!Ycs#��U�vef�q Hjl��U 4�q�]�\�f������`����2/��h�H�63��E�s�K��6O�} V�6Sc�������c7O���س�z��)�ҩl�\���-�� Goods and services are created for consumption and use by people, it is retailer who assumes the role of taking the goods to its final destiny of consumption. h�b```b``b`a``gd@ A�s��A"[؛�|���`�@��%�N�⦅n< �� /StemV 40 << /FontWeight 700 /Length 848 In simpler words, retail management helps customers shop without any difficulty. << /BaseFont /Times#20New#20Roman [250 0 0 0 0 0 833 0 333 333 0 0 250 333 250 278 0 500 500 500 500 500 500 500 500 500 333 0 0 0 0 500 0 722 667 722 722 667 611 778 778 389 0 778 667 944 722 778 611 0 722 556 667 722 722 1000 0 722 667 0 0 0 0 0 0 500 556 444 556 444 333 500 556 278 0 556 278 833 556 500 556 556 444 389 333 556 500 722 500 500 444] /Name /F1 endobj 364 0 obj <>stream /FirstChar 32 It is not limited to quantities but to the exact requirement of last user. The function of retail management is merchandising and ensuring that commodities get to the consumer. The process of bringing the ultimate user to the main producer through a series of stages where retailing is the last one. 91 0 obj /Ascent 891 /FontDescriptor 93 0 R ٤��`�. 8.1 Introduction 8/1 8.2 Retail Selling and Product Classification 8/2 8.3 Retail Selling and Types of Buying Decision 8/3 8.4 Retail Selling and Shopping Motives 8/4 8.5 Retail Selling and the Buying Process 8/5 8.6 Retail Sales Roles 8/6 8.7 The Retail Sales Process 8/7 8.8 Retail … << ���m�b#��� ɥ߻tK���X���+�D���k9@���R�@+����� i���5(�f�Pc��4���/F�Qˢ� {�{ۣR�v��Z��������(�����"X�,������h�aC�� &:��8@� /Subtype /TrueType endobj 0 94 0 obj This tutorial introduces you to various concerns of retail business such as retail marketing, space management, and retail operations. /Encoding /WinAnsiEncoding /MaxWidth 2614 Retail management is to e… Lesson Structure: 1.1 Introduction 1.2 Definition of Management 1.3 Characteristics of Management 1.4 Management Functions/ the Process of Management 1.5 Nature of Management 1.6 Management Vs. Administration 1.7 Levels of Management By definition whenever an organization be it a manufacturing or a whole seller sells directly to the end consumer it is actually operating in the Retail space. /Type /ExtGState /XHeight 250 Copy link Link copied. endstream endobj 311 0 obj <>/Metadata 140 0 R/OpenAction 312 0 R/Outlines 336 0 R/PageLayout/SinglePage/PageMode/UseOutlines/Pages 308 0 R/StructTreeRoot 223 0 R/Type/Catalog>> endobj 312 0 obj <> endobj 313 0 obj <>/MediaBox[0.0 0.0 535.0 698.0]/Parent 308 0 R/Resources<>/Font<>/ProcSet[/PDF/Text]/Properties<>>>/Rotate 0/Tabs/S/Type/Page>> endobj 314 0 obj <>stream /CapHeight 677 >> stream Download file PDF. endobj /Widths 94 0 R various levels of management; and to describe the various skills that are necessary for successful managers. Part 1 - Introduction to Management MANAGEMENT What Is Management? 310 0 obj <> endobj /FontBBox [-558 -216 2000 677] endobj 96 0 obj /ca 1 /Leading 42 retail stores for their end use refer to retail management. ���,Pc��铈�ɵ��%���bpc`TbV���ʱ���U��캆�V�w��V��p����������q���30�H�1�f0/[�p�1���e��?�,n@�����ʿ�Y}�]w!��j �0. RETAIL mANAGEmENT IS….. >> /Type /Font What is Retailing? /MaxWidth 2558 95 0 obj << With price being deemed the only purchasing factor more persuasive. h��UYo1�+�����P����@ 5᐀Әd��n��H����BP���&c{�s���(Y �8x�J��,'�@�p�AxG+Da=�.�`�MG��t��K6�����k����"{syw�۬{�:��c����맱\,�9���3�8��¢%�uS�����L8gJX�uP��S6^�UY}ܔU�Pw0� {CYElH*��.���Ȟ�n�=}����}2;7���}��K ��:5-{�Xn{�H>����yY/ػ��]��_�m�.����!K�U��Eغ��t�9QE�vsi��0��y��3Z��u���� Introduction to Retail Marketing: Retailer is the person or institution who delivers goods to final consumer in the channel of distribution. Retail management includes all the steps required to bring the customers into the store and fulfil their buying needs. /FontBBox [-568 -216 2046 693] /Flags 32 [250 333 408 0 500 833 778 180 333 333 500 0 250 333 250 278 500 500 500 500 500 500 500 500 500 500 278 278 0 0 0 444 0 722 667 667 722 611 556 722 722 333 389 722 611 889 722 722 556 722 667 556 611 722 722 944 722 722 611 333 0 333 0 0 333 444 500 444 500 444 333 500 500 278 278 500 278 778 500 500 500 500 333 389 278 500 500 722 500 500 444 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 333] 92 0 obj /AvgWidth 427 /LastChar 122 /BM /Normal CONTENTS Unit 1: Introduction to Retail 1 Unit 2: Retail in India 19 Unit 3: Theories of Retail Development and Business Models in Retail 34 Unit 4: Understanding the Retail Consumer 57 Unit 5: Retail Strategy 71 Unit 6: Store Site Selection 91 Unit 7: Merchandise Management 112 Unit 8: Human Resource Management in Retail 142 Unit 9: Store Operations and Profitability 159

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