The two common ways to say the color white in Korean are 하얀색 (hyayansaek) and 흰색 (huinsaek). It was seen as a result from the reduction of sales of obligation chocolates on Valentines Day. Some places where this occurs include China, South Korea, Taiwan, and Vietnam. In the Korean flag, red is balanced by its opposite color, blue. Menu. Some places where this occurs include China,[13][14] South Korea,[11][13][15] Taiwan,[11][13] and Vietnam. The color blue is associated with the element wood and the direction East. [2] It was started by the National Confectionery Industry Association as an "answer day" to Valentine's Day on the grounds that men should pay back the women who gave them chocolate and other gifts on Valentine's Day;[2] the committee of the association who came up with the day were all middle-aged men, meeting at Keio Plaza Hotel in Tokyo. The Korean word for color itself is 색깔 Saekkkal. A sixth color, green, has also grown to have cultural significance in Korea. [1] It was primarily an opportunity for girls to show that they like a boy. https://oureverydaylife.com/traditional-korean-colors-12082934.html In those cultures, White Day is for the most part observed in a similar manner. Red is symbolized by yin energy, which represents masculine energy, the sun and the life force. Now, men give both white and dark chocolate, as well as other edible and non-edible gifts, such as jewelry or objects of sentimental value, or white clothing like lingerie, to women from whom they received chocolate on Valentine's Day one month earlier. Black represents the darkness after mastery has been achieved, the place beyond light. Yellow represents the starting point for developing knowledge and expanding the mind. Many Korean storefronts are green to draw prosperity and success to the business. [11][12], Outside of Japan the practice of giving response gifts one month after Valentines Day has spread internationally. White Day is on March 14, one month after Valentine's Day, when people give reciprocal gifts to those who gave them gifts received on Valentine's Day. [8][9] Nowadays, gifts do not have to be white. [17], White Day: A Labyrinth Named School (2015 video game), "Florists promoting flower power as coronavirus sees celebrations canceled", "A Study of Japan's Valentine's and White Day Markets", "White Day: Affordable Ways to Return the Love | Tokyo Cheapo", "White Day in Japan, Returning Valentine's Day Favors", "How Japan Created White Day, East Asia's Alternate Valentine's Day", "White Day: Japan's reverse Valentine's Day", "Valentine's Day Part II: Filipinos and White Day", "White Day Triggers Consumption Enthusiasm", "Valentine's Day Traditions Around the World", "In South Korea, Valentine's Day is all about the men", "White Day in Japan – The day the men give back", https://en.wikipedia.org/w/index.php?title=White_Day&oldid=989997584, Short description is different from Wikidata, Articles containing Chinese-language text, Articles with unsourced statements from March 2019, Articles containing Vietnamese-language text, Articles containing Japanese-language text, Creative Commons Attribution-ShareAlike License, This page was last edited on 22 November 2020, at 05:36. The color white symbolizes purity, innocence, peace and patriotism. The cardinal colors are associated with the five directions and elements. The cultural integration of color stems from principles of Eastern religions such as Confucianism and Buddhism. Historically, commoners wore white hanboks, a traditional Korean form of attire. In those cultures, White Day is for the most part observed in a similar manner. Only royalty and the upper class were permitted to wear colorful hanboks. [13][15], In South Korea, a month after White Day, those who did not receive any gifts, commiserate on Black Day. Eum energy is associated with the moon and is passive, yielding and receptive. In countries which observe White Day, typically Valentine's Day is celebrated by women and girls presenting chocolate gifts (either store-bought or handmade), usually to the other men and boys, as an expression of love, courtesy, or social obligation.

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